Definition
A featured snippet is a box that appears at the top of Google search results, before the first standard organic result (position zero). It displays a content excerpt that directly answers the user's question, along with the source title and URL. Featured snippets can take the form of a paragraph, list, table, or video. To earn one, structure your content to clearly answer questions using Hn headings and formatted lists.
Key Points
- Displayed at position zero, above standard organic results
- Formats: paragraph, list, table, video
- Earned by clearly answering questions with well-structured content
Practical Examples
Paragraph snippet
The query 'what is link building' displays a featured snippet with a definition paragraph extracted from a well-structured article with an H2 followed by a clear answer.
List snippet
The query 'steps to create a website' displays a featured snippet as an ordered list extracted from an article using ol/li tags.
Frequently Asked Questions
Structure your content to directly answer questions with H2/H3 headings, clear definitions, and formatted lists. Target question-based queries or those calling for a definition.
Sometimes yes, the user finds their answer without clicking. But for complex queries, featured snippets often generate more clicks as they build trust and position the site as an authority.
Go Further with LemmiLink
Discover how LemmiLink can help you put these SEO concepts into practice.
Last updated: 2026-02-07