Definition
SEMrush is one of the most widely used digital marketing platforms in the world, with over 10 million users. It offers a comprehensive range of tools covering organic search, paid advertising, content marketing, social media management, and competitive analysis. Its keyword database covers more than 140 countries and billions of keywords. SEMrush stands out for its competitive analysis features, allowing you to identify the keyword, backlink, and advertising strategies of any domain. The tool also provides an SEO writing assistant and automated reports for agencies.
Key Points
- Database of 25+ billion keywords covering 140+ countries
- Integrated tools for SEO, PPC, content marketing, and social media
- Advanced reporting and collaboration features for agencies
Practical Examples
Competitor keyword analysis
With Organic Research, you can see all keywords a competitor ranks for, estimated traffic, and identify keyword opportunities you haven't targeted yet.
Complete technical SEO audit
SEMrush's Site Audit crawls your site and identifies 140+ types of technical issues including crawl errors, duplicate content, missing tags, and loading performance.
Frequently Asked Questions
Both have different strengths. SEMrush excels in overall competitive analysis, paid advertising, and content marketing. Ahrefs is preferred for in-depth backlink analysis. The choice depends on your needs.
SEMrush offers a free account with limited features: 10 searches/day, 10 tracked keywords, and 100-page audits. Paid plans start at $129.95/month.
Go Further with LemmiLink
Discover how LemmiLink can help you put these SEO concepts into practice.
Last updated: 2026-02-07